OpusClip
Outcomes
Background
-OpusClip is a product that can automatically clip long videos into short ones with one click and upload them to YouTube Shorts, TikTok, and Instagram Reels.
-Compared to other video editing tools on the market, OpusClip is characterized by its ease of use and intuitive experience. It can save a significant amount of money compared to manual video editing and produce more short clips for users to choose from and edit.
Goal
The goal of the project is to help creators to produce video from text for new version after Opus provides AI editing results to users.
Project Plan
Problem & Solution
What is OPUSCLIP?
Time-Consuming → Key moment selection is slow.
Platform Constraints → Varying requirements.
High Skill Barrier → Complex for beginners.
Value Proposition
Opus Clip uses AI to create short clips, saving time and increasing reach.
User Analysis
Market Research
User Journey Map
Brainstorming
User Flow
Information Architecture
Low-Fi Prototype
Usability Testing
Iteration
Design System
Final Design
Impact 🎉
Reflection
- Balance Simplicity & Control: Simplify complex tasks while keeping flexibility for advanced users.
- Support Multiple Journeys: Allow different entry points beyond the linear flow.
- Enhance Personalization: Use customization and AI to improve engagement and retention.